How Dr. Diana Hill Runs a Hybrid Salon Series on Squarespace

Dr. Diana Hill has spent fifteen years helping people get to the truth of things: in therapy, in coaching, on the page. Tell the Truth is where that work goes live. It's an unscripted salon series in Santa Barbara where she sits down with a thinker or a creative and asks the questions most of us avoid. Gabby Reece one night. A dinner with Dr. Daniel Siegel another.

Seventy-five guests in the room. More watching online.

That combination is where most event tools break. A salon like this is hybrid by design. Some guests are in the room in Santa Barbara. Others dial in from Diana's Wise Effort community, spread across the country. Both need a real ticket to the same night, at a premium price, and both should feel like they belong there. Selling in-person and virtual together, without a patchwork of workarounds and manual lists, is hard to do on most platforms.

It matters more than it sounds. Diana's work builds a following that carries into books, retreats, and everything after. Knowing who came, who watched, and how to reach them again is the point, not an afterthought.

Diana's site was built with the Week of the Website team, and Eventually runs the ticketing. In-person and online tickets, one event, one checkout, all on her own site.

"So grateful for your ticketing for this event. Seriously, this was a complicated thing to pull off with online and in-person tickets, and you were amazing in making it happen."

Complicated to pull off. Simple for the guest. The harder the event, the more the tool should disappear. For Diana, that means she can stay focused on the only thing that matters once the doors open: the conversation.

See the series at drdianahill.com.

Running something hybrid? See how Eventually works at eventuallyticketing.com.