Your Guide to Selling Event Tickets on Squarespace
Squarespace has an incredible commerce foundation. Eventually builds the event layer on top of it. These guides come from the Eventually team, with over a decade of event production and Squarespace design behind them, written for people who need a practical answer today. Build your first event and see what changes when the calendar, the checkout, and the confirmation email all sound like you.
Why using Shopify to sell events doesn’t work (a story about turnips)
A truffle farm owner put it best: "I'm selling Truffle Hunt tickets like a turnip. They are not a turnip." Why ecommerce tools fall short for events.
What is Event-Based Ecommerce?
Traditional ecommerce is good at selling things, but it doesn't care about time. When you sell classes, workshops, and events, time is the whole business. Here's what event-based ecommerce is, why it falls between promoter tools and online stores, and how to sell events on your own site.